Macy’s honors the historical past, resilience and contributions of Black Individuals by means of Black Historical past. Black Brilliance. this February. Starting February 1, Macy’s will launch a particular monthlong round-up and donation marketing campaign in shops and on-line at to learn UNCF (United Negro Faculty Fund), elevating scholarship funds for promising college students attending traditionally Black faculties and universities (HBCUs). Moreover, Macy’s, by means of its social goal platform Mission Each One, will highlight Black-owned manufacturers, internet hosting on-line buying occasions, and extra in its ongoing dedication to take motion to empower and help various companies.

This press launch options multimedia. View the total launch right here:

“This Black Historical past Month, we’re furthering Macy’s mission of constructing a brighter future with daring illustration for our colleagues, clients, and communities by spotlighting and celebrating the historical past, accomplishments, and resilience of Black Individuals all through our shops and throughout our manufacturers,” mentioned Shawn Outler, Macy’s chief range, fairness & inclusion officer. “By means of Mission Each One, we work with our communities and UNCF to lift important funding that may empower the following era of leaders, enabling progress and management by means of HBCU instructional alternatives.”

Neighborhood Give-Again

Mission Each One, Macy’s social goal platform, directs social influence work to the causes and communities that assist form a brighter future for all, breaking down limitations to fairness and illustration and empowering younger individuals. In celebration of Black Historical past Month, Macy’s continues its partnership with UNCF the nation’s largest and best minority schooling group. Chartered to serve HBCUs, youth and the nation, UNCF helps faculty pupil schooling and improvement by means of scholarships and academic packages, aids and strengthens its 37 member faculties and universities, and advocates for the significance of minority schooling and faculty readiness. Immediately, UNCF helps greater than 60,000 college students at over 1,100 faculties and universities throughout the nation.

From February 1 by means of February 28, Macy’s clients can immediately influence and empower the following era of Black leaders in native communities nationwide by means of a charitable round-up marketing campaign to fund scholarships for college students set to attend or already enrolled in HBCUs. Clients can donate on-line or round-up their in-store buy quantity and donate the additional change, as much as $0.99, supporting Macy’s Brighter Futures Scholarship Fund.

Since 2021, Macy’s has raised greater than $2 million for UNCF, benefiting greater than 100 HBCU college students by means of tutorial and emergency help scholarships that help their diploma completion. Funds generated from this marketing campaign will proceed to supply scholarship help and tutorial help for Black youth throughout the USA.

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“UNCF appreciates the continued help of Macy’s and their clients by means of this excellent marketing campaign throughout Black Historical past Month to assist extra HBCU college students go to and thru faculty,” mentioned Maurice E. Jenkins, Jr., govt vp and chief improvement officer, UNCF. “Each greenback counts as we work to help these deserving college students, lots of whom are first era and are available from low-income communities. We encourage others in company America to observe Macy’s lead with comparable spherical up and give-back campaigns to maintain giving to help HBCUs and the scholars they serve.”

Black Brilliance Takes Middle Stage

This February, as a part of that dedication to gasoline accelerated progress and amplify diverse-owned manufacturers, choose Black-owned manufacturers will likely be highlighted in-store and on-line through, in advertising and marketing and on Macy’s social.

Black-owned manufacturers featured this February embrace:

  • Aminah, a luxurious shoe model identified for its daring but female design aesthetic
  • Magnificence Stat, premium high quality skincare with components which are scientifically confirmed to be efficient mixed with patented know-how, that works quick
  • Buttah. by Dorion Renaud, a skincare line of merchandise geared in the direction of melanin-rich pores and skin
  • Harlem Candle Co., a luxurious house perfume model by Teri Johnson that makes a speciality of scented candles impressed by Harlem’s Jazz Age and its legendary residents
  • Wholesome Roots, a toy firm by Yelitsa Jean-Charles that works to create dolls that empower younger women
  • Nude Barre, a bodywear assortment created by Erin Carpenter to reclaim and revolutionize shapewear that includes 12 distinctive shades that shut the representational hole
  • OMA The Label, a jewellery line created by Neumi Anekhe to range vogue and wonder requirements
  • Cleaning soap Distillery® by Danielle Martin, a sustainable line of cocktail scented soaps, candles and bathtub & physique merchandise that supply a novel twist on scent-based items
  • SPGBK (pronounced ‘Spring Break’), a vibrant and colourful watch model by Kwame Molden that helps clients categorical their authenticity.

These manufacturers’ distinctive tales can even be featured as a part of Macy’s ongoing Black Historical past. Black Brilliance. showcase through As well as, “Macy’s Reside” will host a stay buying occasion on February 14 highlighting an array of Black-owned merchandise, co-hosted by Dorion Renaud, proprietor of Buttah Pores and skin.

Alongside this month’s featured product, Macy’s will launch rotating product pavilions in 275 shops nationwide, highlighting the corporate’s social goal work by means of Mission Each One. The pavilions will characteristic product from various owned manufacturers all year long. Product on show in February will deliver Black Historical past. Black Brilliance. in-store by that includes unique merchandise from Black-owned manufacturers, Coco Michele and Puzzle Huddle.

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In partnership with Harlem’s Style Row, Macy’s and Bloomingdale’s have joined the group’s new buying listing referred to as HFR&Co., which gives curated lists of rising Black and Latino-owned designers for shoppers to buy. By offering an inventory of manufacturers, the platform permits consumers to simply discover and help these designers. This partnership is one other avenue by which Macy’s is elevating and supporting Black-owned manufacturers, a dedication bolstered by the corporate when it signed the Fifteen P.c Pledge. Since becoming a member of the long-term pact Macy’s has elevated its variety of Black-owned manufacturers by eight instances, with product offered nationwide.

Black Historical past. Black Brilliance. can even be on show in Macy’s iconic Herald Sq. home windows in the course of the month of February. From February 3 to 27, clients can get pleasure from shows created for Macy’s by Harlem’s Style Row Designers, with pictures hand-painted by Brooklyn-based artist, Ashley Buttercup.

Companions for a Brighter Future

Along with UNCF, Macy’s, Inc. will proceed to create constructive change for the Black neighborhood by means of its longtime dedication to varied nationwide and native organizations centered on schooling, financial improvement and social justice. This consists of offering grants to quite a lot of organizations like 100 Black Males of America, Inc.Black Retail Motion Group (BRAG)Nationwide Motion Community (NAN)NAACP – NY ChapterNationwide City LeagueThurgood Marshall Faculty Fund; and the Nationwide Museum of African American Historical past & Tradition.

New this yr, Macy’s has additionally dedicated $50k to help a survey piloted by The Steve Fund, a corporation devoted to supporting the psychological well being and emotional well-being of younger individuals of shade. In partnership with UNCF the survey will handle rising wants, themes, and priorities on HBCU campuses.

Moreover, Macy’s Way forward for Model Fund, an initiative selling daring illustration in design, styling and sustainability, is supplying Clark Atlanta College with a $100k grant to supply deserving college students with scholarships. The grant can even present complete programming help together with funding arms on studying experiences, and up to date know-how.

Authenticity is on the coronary heart of all Macy’s social influence work. Management Growth and illustration are engrained into Macy’s tradition by the Black Worker Useful resource Group (ERG), ONYX. Serving as an necessary useful resource for the Black colleagues at Macy’s, ONYX promotes profession improvement whereas supporting firm enterprise priorities, aims, and model values. With a give attention to the recruitment of premier expertise and the retention/mentorship of Black executives, ONYX is dedicated to neighborhood service and volunteerism impacting Black communities.

This February, Macy’s colleagues may have the chance to take part in an in-person studying occasion centered on management abilities and colleague improvement, attend panel discussions on Macy’s initiatives together with S.P.U.R. Pathways – a funding program to advance entrepreneurial progress, shut wealth gaps and shatter systemic limitations confronted by diverse-owned and underrepresented businesses-, partake in volunteer mentoring alternatives with Determine Skating in Harlem, and be part of a dialogue with JOY Collective on Black Magnificence and The Crown Act.

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About Macy’s

Macy’s, the biggest retail model of Macy’s, Inc. (NYSE: M) serves because the type supply for generations of shoppers. With one of many nation’s largest e-commerce platforms powered by and cell app, paired with a nationwide community of shops, Macy’s delivers probably the most handy and seamless buying expertise, providing nice values in attire, house, magnificence, equipment and extra. Macy’s offers clients much more methods to buy and personal their type by means of an off-price assortment at Macy’s Backstage and at our extremely curated and smaller retailer format, Market by Macy’s. Annually, Macy’s gives thousands and thousands with unforgettable experiences by means of Macy’s 4th of July Fireworks® and Macy’s Thanksgiving Day Parade® and helps our clients rejoice particular moments, large and small. We’re guided by our goal – to create a brighter future with daring illustration that empowers extra voice, alternative and possession for our colleagues, clients, and communities.

About UNCF

UNCF (United Negro Faculty Fund) is the nation’s largest and best minority schooling group. To serve youth, the neighborhood and the nation, UNCF helps college students’ schooling and improvement by means of scholarships and different packages, helps and strengthens its 37 member faculties and universities, and advocates for the significance of minority schooling and faculty readiness. Whereas totaling solely 3% of all faculties and universities, UNCF establishments and different traditionally Black faculties and universities are extremely efficient, awarding 15% of bachelor’s levels, 5% of grasp’s levels, 10% of doctoral levels and 19% of all STEM levels earned by Black college students in larger schooling. UNCF administers greater than 400 packages, together with scholarship, internship and fellowship, mentoring, summer time enrichment, and curriculum and school improvement packages. Immediately, UNCF helps greater than 60,000 college students at over 1,100 faculties and universities throughout the nation. Its brand options the UNCF torch of management in schooling and its widely known trademark, ‟A thoughts is a horrible factor to waste.”® Study extra at or for steady updates and information, observe UNCF on Twitter at @UNCF.

Macy’s Exterior Communications
Christine Olver Nealon/Ryan Gannon, [email protected]

Supply: Macy’s